An "business person" is somebody who opens up new roads and carries new worth to the world. What is the main thrust behind gathering the test representing things to come? What is your work reasoning? A meeting with a main business person of the time, "The Hypothesis of Work." Series.
This time, somebody talked with Mr. Junki Miura, Chief of Information Innovation Co., Ltd., the maker of Taxi Signal Media and Versatility Vehicle Window Media.
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| Interview with Jinki Miura, president of news technology |
──In the first place, might you at any point let us know how you got everything rolling?
About a year subsequent to joining PR organization Vector as a new alumni, I was called into a meeting room.
At the point when I thought, "I'm certain you'll be chastened once more," I said, "For what reason don't we go to China?" I was exceptionally apprehensive around then. In this way, according to my supervisor's perspective, I'm certain he felt like, "Assuming that is the situation, attempt it."
Thus, I was doled out to begin Vector China (Beijing branch office), and I did all that from searching for an office to beginning a business. It was loads of tomfoolery. I didn't know right, left or the language, and there were times when individuals by and large thought it was troublesome. In any case, it was a progression of new things consistently, and I was peculiarly getting a charge out of it.
At the point when I got back to Japan three years after the fact, my longing to go into business developed further and when I was contemplating what to do straightaway, I was relegated to an organization called News Innovation.
── Your family likewise maintains a business, correct?
My dad ran an organization, so I spent my life as a youngster getting calls inquiring, "Is there a president?".
Despite the fact that I was a youngster, there were times when I would request a receipt in a café (snickers)
──If it's not too much trouble, educate us regarding your business.
By and large, are three tomahawks: the versatility stage business, the alleged taxi publicizing business, the media business, and the innovative business.
Versatility stage organizations incorporate "Development" for in-vehicle signage and "Material" for vehicle window signage.
Development is a video promotion that is dispersed on in-taxi signage during the ride. Material is a still picture promotion that shows up in the taxi window when the taxi is unfilled.
We are likewise fostering the movement time data program "Front lamp" which can be seen on Development.
"Fog light", a movement time instructive program as of now broadcasting on Development.
"Front lamp", a movement time instructive program presently circulating on Development.
──The vehicle window sign "Material" turned into an interesting issue when the famous manga "One Piece" was highlighted on the vehicle window.
To advance the arrival of the 99th volume of the comic, famous scenes from volumes 1 through 99 were projected onto the windows of around 100 taxicabs in Tokyo. As of late, the popular 'Sadako Taxi' from the blood and gore film series has been an intriguing issue.
Film "Sadako DX" cooperation project "Sadako Taxi"
Film "Sadako DX" cooperation project "Sadako Taxi"
──For what reason do you focus on taxis?
Since Vector is a PR organization, my occupation was mostly PR, however a contending organization just began taxi publicizing. From that time, I understood the taxi client populace in Tokyo and the business potential in the individual transportation space, and supposed, "Assuming you utilize a taxi, you have another transportation experience. It was close to this time that high-height taxis started to increment fully expecting interest for the Olympics.
In the taxi space, the tablet before the seat normally gets your attention, and it's a lot more straightforward to make a moving picture insight. Subsequent to finding in-vehicle signs in China, I zeroed in on video promoting utilizing taxis.
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